About 32 percent of all adults in the country over 15 years are leading a healthy lifestyle in one form or another. This share is not a result of declared attitude, but of a statistical analysis of a series of issues related to self care, diet and leisure activities, including sports.

The typical profile of relevant to a healthy lifestyle is women and men in households with monthly income above 800 BGN (an average for the country at the time of study 800 leva), defined as women predominate. They work, have relatively high education and are aged 40 years.